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Channel Strategy and Planning

Plan and execute profitable channel strategies and business

Establishing the strategy for sales through a team or organisation that is not directly under your control presents special challenges. Learn how to plan and implement a successful channel strategy and manage channel performance to achieve outstanding growth and results with your chosen partners.

Who will benefit?

This course is ideal for those who wish to achieve sales through local or international indirect networks (distributors, wholesale outlets, agents, brokers, franchisees and re-sellers). It is relevant to managers with responsibility for establishing or managing a channel strategy and distributor selection and is of equal benefit to those who are new to, or experienced in channel management.

High spots

  • Business planning skills - good business planning lies at the heart of profitable channel management. You’ll take away a variety of practical techniques to help you develop an effective channel business plan which delivers lasting results
  • Account planning - using a set of pragmatic tools to drive mutually beneficial channel growth

If you need more information, please fill out the form below and we will contact you!

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Our colleagues

Dr. Gábor Borbély

Senior Trainer, Partner

Dr. Gábor Borbély

The secret of success: when you are at the top, do not forget about others whom you can thank for it. We have found the way. The top is far but we may still be looking for it without our family, friends, colleagues and customers. See you at the top!

More colleagues

Participant opinions

Presentation techniques

It provides a complete overview of how to deliver a presentation. It helps a lot in a more self-confident appearance.

Csaba Bitvai - Knorr-Bremse Kft.

Project management

It showed project management both from theoretical and practical point of view. The real life examples were exciting.

Csaba Hallgató - Citibank