Ever won the deal but lost the profit? Effective negotiation demands a unique combination of skills aside from your existing sales or buying skills. This practical 'hands on' course focuses on the best negotiation techniques - allowing you to cooperate rather than compete to achieve a good result for both parties in the negotiation. You'll experience the challenges from both sides of the negotiating table, learning how to plan and implement your strategy without giving away your profit.

Who will benefit?

Although principally designed for salespeople and buyers, it is of equal benefit to anyone who has to conduct negotiations.

High spot

• You'll participate in a complex contract renewal negotiation - variables of price, volume, credit terms, discounts and expansion plans must all be negotiated and agreed!